AUREL
The everyday hoops₹1,499
Illustrative storefront
Free and open source ecommerceon GitHub (opens in a new tab) Commerce,
Free for lifetime. No hidden fees.
Self-host at no cost. On our hosting, ₹0 a month and 1% on successful sales + GST.
Commerce,
without limits.
Build fast storefronts. Customize freely with AI. From local craft to national ambition. Sell the way India shops.
Your storefront, card 1 of 12
Swipe the cards. Features depend on the modules and accounts set up for your store.
⌘ Headless freedom ▱ Modern architecture ✧ AI customization ϟ Built for speed
Live stores
Built in India for the world.
Real stores we made, selling in India, the USA and Pakistan. Open any of them and try it yourself.
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(opens in a new tab)Screenshots taken on 5 November 2026.
Search
Why our stores are built to rank.
Nobody can promise a position on Google. What a platform can do is give Google a store it reads easily, so your products and content can compete.
Pages Google can read straight away
Store pages are rendered on the server, so the title, heading and price are in the first HTML Google receives.
A sitemap that stays current
Products, collections and content pages are listed automatically as your catalogue changes.
One clear address per product
Each product can carry its own title, description and canonical address, so pages don't compete with each other.
Structured product data
Product, price and availability data can appear in search results. Check it on your own store, as themes differ.
Built for phones
Google indexes the mobile version of a page, so a store has to work well on a phone first.
Feeds for free listings
A Merchant Center feed from your live catalogue, ready for Google's product listings.
Measured, not claimed
Speed test and audit results.
This is what this page scored when we tested it on a throttled phone. Run the same test on any store, including ours.
76 Performance
100 Accessibility
100 Best practices
100 SEO
- Largest contentful paint
- 3.7 s
- First contentful paint
- 2.7 s
- Layout shift
- 0
Ecommerce audit
- Secure HTTPS address
- Title and description on every page
- One canonical address per page
- XML sitemap and robots.txt
- Valid structured data
- Works at phone width with no sideways scroll
- No accessibility violations in axe
- Keyboard use and reduced motion supported
shopnx.in, median of three Lighthouse 12.8 mobile runs on 5 November 2026. Results vary by device, network and each store's own images and apps.
Already connected
The essentials, pre-integrated.
No plugin hunting. Switch these on and add your own ID or account.
Google Analytics
Add your ID and see your traffic.
Meta Pixel and Conversions API
Browser and server events under one pixel.
Google Merchant Center feed
A product feed from your live catalogue.
Meta catalogue feed
Your products ready for Facebook and Instagram.
XML sitemaps
Products, collections and content pages.
TikTok pixel
Add your ID to measure TikTok campaigns.
Pinterest tag
Add your ID to measure Pinterest campaigns.
Microsoft Clarity and Hotjar
See how shoppers use your store.
Razorpay
Cards and UPI on your own account.
WhatsApp order updates
From your own WhatsApp Business account.
Email and SMS
Resend, SendGrid, Twilio or MSG91.
Webhooks and REST API
Connect anything else you use.
Also in the box
- Abandoned checkout reminders
- Discounts and customer groups
- Guest checkout
- Product variants and bulk CSV import
- Inventory and order management
- GST tax invoices
- Reviews verified against orders
- Search with typo tolerance
- Per-language products and pages
- Wishlists and newsletter signup
- Staff roles and permissions
- Complete data export
Third-party services need their own accounts, and their charges are separate. What is available depends on the modules set up for your store.
A LITTLE PREVIEW. ENDLESS POSSIBILITIES.
Interactive illustration. Explore the actual 3D model in the live builder.
Your product. Their signature.
Let them design
the one.
Turn a jewellery collection into a personal creation. Our browser-based 3D ring builder brings the design journey into your customer's hands.
- Choose a shank and head design.
- Explore stone shape, carat and orientation.
- Personalize the metal finish.
- See the assembled ring in 3D.
Working alpha demo · Store integration is a separate implementation. Product rules, pricing and fulfilment must be configured for your catalogue.
Proudly Indian. Built for your ambition.
Made here. Loved everywhere.
For the jewellery atelier, the handloom collective, the family food business and the next independent Indian brand.
Jewellery & accessories
Tell the story behind every design. Build collections for gifting, weddings and everyday style.
Handloom & apparel
Bring regional textiles online with clear variants, care details and the maker's story.
Local food & coffee
Make regional favourites discoverable, from Koraput coffee to your family's signature recipes.
Craft & home
Give handmade products a brand of their own, with direct orders and thoughtful storytelling.
Local by design
Global ambition.
Indian essentials.
From a payment on UPI to the parcel at your customer's door. Bring the services your business uses into one commerce experience.
Razorpay
Payments that feel familiar.
Connect your payment journey with Razorpay for UPI, cards and other supported payment methods.
Explore Razorpay (opens in a new tab)shiprocket
From checkout to doorstep.
Bring shipping, order tracking and delivery updates together with your Shiprocket account.
Explore Shiprocket (opens in a new tab)SMS
Keep every customer close.
Design timely order alerts and delivery messages around your chosen SMS provider and approved templates.
Discuss SMS integrationGoKwik
A smoother buying journey.
Explore Kwik Checkout, COD controls and customer engagement with an optional GoKwik integration.
Explore GoKwik ↗(opens in a new tab)Requires GoKwik onboarding and scoped integration; not a verified built-in connector.
Integration setup, provider accounts and usage charges apply. Confirm availability for your store. Provider names identify their services; illustrative icons are not partnership badges.
Powered by GoCommerce AI
A product photo.
A head start on everything.
Upload your product photos. Get a draft listing to review, price and publish. Spend more time building your brand.
Sample product photo · illustration
01 Upload photos → 02 Review draft → 03 Publish
Photo to product listing
From images to a reviewable draft.
Titles, descriptions, highlights, categories, tags, SEO copy and image alt text—from what is visible in your photos.
Draft · review required
Red & gold patterned textile
A warm red textile with a gold-toned geometric pattern and decorative border.
- Category suggestion: textiles
- Tags: red, gold-toned, patterned
- Image alt: red patterned textile displayed on champagne cloth
Confirm material, dimensions, origin, price and stock before publishing. Sample output, not a live model response.
Batch photo drafts
Organize photos into products and variants, then review drafts before publication.
Better catalog copy
Improve titles, descriptions, highlights, categories and tags field by field.
SEO & image alt text
Draft search snippets and image descriptions alongside your product content.
Ad-performance insights
Turn attribution, spend and profit reports into plain-language summaries.
Review summaries
Surface customer themes with references back to the source reviews.
AI-assisted imports
Rewrite imported product copy when the import module and AI gateway are enabled.
Agent-ready operations
Connect AI agents through MCP tools, with permission boundaries and audit trails.
Your AI budget, controlled
Track model usage, configure a monthly cap and control what data is shared.
Documented GoCommerce capabilities; availability depends on enabled modules and provider configuration. View the open-source project. AI-generated content needs merchant review.
Search powered by Meilisearch
Help shoppers find
their kind of perfect.
Fast, typo-tolerant catalog search today. AI-powered semantic and hybrid search can add intent-aware discovery with a configured embedding model.
From “earrings” to “a gift for my sister”—build a discovery experience around how people actually shop.
GoCommerce documents catalog indexing and storefront search. Semantic search requires additional embedder and query integration; it is not assumed enabled by default. About Meilisearch hybrid search.
Interactive sample · local catalog
Golden hoop earrings
₹1,499Red & gold saree
₹2,499Koraput coffee
₹399Local keyword demo with a sample typo correction. No AI model or Meilisearch server is called from this preview.
Many languages. One great experience.
Speak your
customer's language.
Make shopping feel closer to home. Preview a regional storefront experience in English, Hindi or Odia.
GoCommerce supports per-language catalog and content. These sample translations illustrate the experience; review language coverage before launch.
AURELYour everyday collection
Golden hoops
A little golden, every day.
₹1,499Pay with UPI · Delivery across India
Voice commerce · concept
A conversation away from checkout.
Imagine finding a product in your own words. Voice-led search can help customers discover products with less typing.
Sample result: Golden hoops · ₹1,499
This is a simulated search, with no microphone recording.
This is a simulated search, with no microphone recording.
Your frontend. Your rules.
Your vision. Your storefront.
A modern headless foundation gives you the freedom to build your own experience, with your stack and AI coding tools.
Try a layout
Choose a direction to preview the layout. An illustration of customization possibilities, not a live AI editor.
AUREL
Everyday gold.
Thoughtfully made. Effortlessly you.
₹1,499Headless, by design.
Separate your storefront from your commerce backend. Shape the experience around your brand.
Customize with AI.
Use AI coding tools to adapt layouts, components and shopping journeys to your business.
Make every moment faster.
Keep the storefront lightweight, the navigation clear and the path to checkout simple.
India's next chapter is yours
More paths to grow.
Build repeat purchases on your own store, explore wholesale buyers, and learn about India's wider commerce ecosystem.
Explore ONDC
Seller network participants can help bring your catalog onto the open network. Participation needs separate onboarding.
Understand seller participation ↗Udyam registration
Eligible businesses can register through the official, free, paperless government portal.
Read official Udyam guidance ↗Explore GeM
Consider public procurement as another sales channel. Seller eligibility, category rules and onboarding apply.
Explore procurement opportunities ↗Startup India
Check DPIIT recognition criteria and resources that may support an eligible innovative business.
Check official eligibility ↗Independent official resources, reviewed 5 November 2026. ShopNx is not government-endorsed; access, registration, benefits and sales are not guaranteed. These are not built-in ShopNx integrations.
Every step. Connected.
From first hello
to next purchase.
Build a complete commerce journey around your brand.
Paid ads + organic discovery
Help the right people discover your brand through search, content and paid campaigns.
Website visitors
Bring visitors into a fast, beautifully branded storefront.
Purchased
Guide shoppers from product discovery to payment and order confirmation.
Shipping
Connect fulfilment, tracking and delivery updates.
Permission-based retargeting
Send opted-in customers relevant features, new releases and offers. Make unsubscribing easy.
Analytics & tracking
Review traffic and sales, improve the experience, and inform the next campaign.
Journey illustration. Analytics, campaign tools and messaging require setup. Contact capture alone is not marketing consent.
Compare, platform by platform
What do you get for free?
We read the pricing pages of ecommerce platforms and listed what each charges for. On ShopNx, "Free" means no plan or add-on charge. On our hosting, you pay only 1% on successful sales + GST.
Choose with clarity
Your business. Your best fit.
Compare ownership, costs and AI capabilities across the platforms Indian sellers consider.
| Platform | Open source | Pricing approach | AI capabilities |
|---|---|---|---|
| ShopNx / GoCommerce | GoCommerce: MIT | ShopNx: ₹0/month + 1% on successful sales + GST | Photo drafts, catalog copy, summaries; AI paid separately |
| Bagisto | Yes · MIT core | Free core; hosting and extensions extra | Magic AI, agent tooling |
| Shopify | Proprietary platform | Basic ₹1,499/month, billed yearly; other fees apply | Sidekick |
| WooCommerce | Yes · WordPress plugin | Free core; hosting and extensions extra | Extensions; verify selected tools |
| Dukaan | Hosted service | Free plan with a 4.99% service fee; paid plans from ₹299/month with lower fees | Not verified in reviewed source |
| StoreHippo | Hosted service | Check current plans / quote | Vendor advertises AI commerce and bots |
Research snapshot: 5 November 2026. Not every feature or regional integration is verified. AI costs, hosting and add-ons are not equivalent across plans.
₹0 / month
1% on successful sales + GST.
The platform fee applies to delivered orders that are not returned, including COD once collected. GST is charged on the platform fee.
Payment, shipping, SMS and other third-party service charges are separate. Creating your store does not require payment.
See full pricing detailsA few things to know.
How is the fee billed?
Once a month. Early each month you get an invoice for the previous month's delivered orders that were not returned, cash on delivery orders counted once the cash has reached you, at 1% of what the customer paid plus 18% GST on the fee. Pay it within 7 days by UPI or bank transfer.
What does headless commerce mean for my store?
Your storefront and commerce backend are separate. This gives you freedom to change the design and customer experience while connecting to your products, orders and other services through APIs.
Are regional languages and voice shopping live features?
GoCommerce provides per-language product, category, collection and content support. The selector is a sample storefront translation. Voice shopping is a concept here; confirm implementation and translation coverage before launch.
Do I need separate integration accounts?
Payment, shipping and SMS services usually require their own accounts and setup. Provider fees, onboarding and applicable messaging requirements are handled separately.
Built for your next big idea
Just create. Explore.
Come back when you’re ready.
Try the commerce features yourself. No payment required to create your store.
No pressure to start selling today. Return whenever you’re ready to build.
No monthly platform fee, for life.
Create your free storeSuccessful-sale fees, optional paid AI and third-party charges still apply. Account retention follows the service terms.