The ecommerce platform made for jewellery

A jewellery price is not a number you type once. ShopNx works out each design from its weight, wastage, making charge and stones, and reprices your catalogue when you enter the day's rate.

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JewelWeSell on a phone: a 1 carat lab-grown diamond ring in 14K white gold, with its price and an Add to bag button — Three of the 6 live jewellery stores we have made, on a phone. Screenshots taken on 7 November 2026.

Varni Jewels on a phone: the home page with a gold diamond band — Three of the 6 live jewellery stores we have made, on a phone. Screenshots taken on 7 November 2026.

Your price, worked out the way you already do it

Give a design its recipe once. Here is a sample 10 gram ring with 8% wastage, a 12% making charge and ₹2,500 of stones, at two sample rates.

Part of the price	At ₹6,000 a gram	At ₹6,500 a gram
Metal, 10 g	₹60,000	₹65,000
Wastage, 8%	₹4,800	₹5,200
Making charge, 12% of the metal	₹7,200	₹7,800
Stones	₹2,500	₹2,500
Price on your store	₹74,500	₹80,500

The metal rates screen in the ShopNx admin: Gold 22K at ₹6,500 a gram, and two designs with their weight, wastage, making charge, stones and current price — The metal rates screen in your admin, with a sample rate and sample designs.

A rate for each metal and purity. Keep Gold 22K, Gold 18K and silver as separate rates per gram.
Making charge your way. Set it as a fixed amount, per gram, or a percent of the metal, for each design.
One save, whole catalogue. Enter the day's rate and every design on it is repriced. The screen tells you how many changed.
Thousands of designs priced at once. Upload a spreadsheet of up to 20,000 rows, with each design's weight, wastage, making charge and stones. Any row with a mistake is listed by its row number, so you can fix it and upload it again.
Prices you would quote. Totals are rounded to a whole rupee.
Placed orders stay put. A rate change never touches an order already placed.

Selling wholesale to retailers

Retailers sign in to a trade portal on your store's address. You set up each company and its terms in your admin.

Trade prices. A company sees its own prices, and only its confirmed buyers can reach them.
Credit terms. Set a credit limit and payment days for each company, and see overdue orders in one list.
Quotes. A buyer asks for quantities, you price them, and accepting the quote places the order at that price.
Quick orders. A buyer can order by SKU, upload a spreadsheet of up to 500 lines, or repeat an earlier order.
Private catalogues. Limit a company to the categories and designs you choose.

Trade prices are fixed amounts and don't follow the metal rate, so review them when the rate moves. Making jewellery in Surat? See ShopNx for jewellery manufacturers.

Your own jewellery store, not a listing

Your name on it. Use your brand and connect your own domain.
Every option priced properly. Give each variant, such as a size, its own price and image.
Links for every chat. Share a design or your whole store on WhatsApp or Instagram.
Payment on your own account. Connect Razorpay for cards and UPI, and switch cash on delivery on or off.
GST set up for jewellery. Give a category its own GST rate, and find HSN codes by typing 7113 or "jewellery".
Listings from your photos. The paid AI tools draft products from a batch of your own photos.
A choice of Android app. We provide PWA, native and hybrid apps.

Jewellery stores we have made

These are real stores, selling today. Open any of them and try it.

Screenshots taken on 5 and 6 November 2026.

What it costs

₹0 a month. You pay 1% of delivered, non-returned orders, plus 18% GST on that fee. On the ₹80,500 ring above, that comes to ₹950. You pay nothing on cancelled or returned orders, and your gateway and courier charge separately. See the full pricing and calculator.

What to know before you start

You enter the rate. There is no live gold feed: you type the rate you sell at, and prices follow it.
GST is one rate on the price. The store doesn't charge separate rates on metal and making, so ask your accountant if your billing needs that split.
Insured shipping is yours to arrange. You choose how high-value parcels travel, and you set your shipping and return rules.

Questions sellers ask

Does ShopNx fetch the gold rate for me?

No. You type the rate you sell at, because which rate to use is your decision, and many jewellers follow their association's board rate. One save then reprices every design on that metal.

Can one design keep a fixed price?

Yes. Choose Stop following on that design and the rate no longer changes its price. A price typed by hand on a design that still follows the rate is replaced at the next rate change.

Can I show HUID and hallmark details?

Yes, in the product description. ShopNx has no separate HUID field today.

Do orders change when the rate changes?

No. An order keeps the price it was placed at. Only the price of the next order changes.

Is cash on delivery a good idea for jewellery?

It is your choice, because you can switch it on or off. On high-value pieces a refused parcel costs you shipping both ways, so many sellers prefer prepaid orders.

Can I run ShopNx on my own server?

Yes. Self-hosting is free, with all features and the full source code. See the open source page.

Create your store See how the fee works